Search Term Report

  AdWords scripts provide a way to programmatically control your AdWords data using simple JavaScript. You can use scripts to automate common procedures or interact with external data. They are becoming increasing useful in helping automate some tasks, saving us time and also allowing us push AdWords to do things it doesn't have the capabilities to do. Take a look at our how to post if you want a run through of how to implement a script. This blog post will give you...

Search Query reports are an incredibly useful tool when it comes to optimising your paid search account. We’ve covered what they are and how they can help and how to run them in a previous post. This blog is going to look at what some of the SQR specific columns and options mean, how you may want to look at things slightly differently when running an SQR and how you can use filters to make working with the information as...

Scripts have become an extremely useful tool in the last couple of years on allowing us to optimise AdWords accounts in ways that aren’t (or at least weren’t) available to us in the standard AdWords features. This blog post is a “how to” on applying scripts so that you can go back to your accounts and start putting them into place on your own accounts.   How to set up a script To add a script to your account (and find the ones...

Search term reports are a very important part of paid search and allow you to find new keywords to bid on as well as keywords you no longer want to bid on. They offer a lot of opportunity to improve efficiencies by allowing you more control over the keywords you appear for. This blog is a how to of how to run these all important reports. First, navigate to your keyword tab and select Search Terms You then want to make the...